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A Study on Customer Awareness of Fraudulent Practices in Internet Banking and its Impact on their Perception with Special Reference to Coimbatore City


R. Anand and Dr.V.M. Senthilkumar
Abstract

Fraud in common terms means the intentional misrepresentation, concealment, or omission of the facts or manipulation of facts intended to result in financial loss or personal gain. This study had focused on customer awareness and its impact on perception towards security in internet banking. Data was collected among the 356 banking customers. And the result of the study shows that there is a strong relationship between the awareness and customer perception towards internet banking.

Volume 11 | 07-Special Issue

Pages: 586-592