The today success of Huyndai is the result of many reasons, among them is the excellent individual leadership, Mr Chung. It leads the automobile industry and has made very positive contributions to the overall achievements of economic and social values. Good business management requires us to consider the impacts of multi macro and micro factors on net profit, both internal and external factors, and it contributes to promoting business plan and economic policies for economic growth and stabilizing business operation. By data collection method through statistics, analysis, synthesis, comparison, quantitative analysis to generate qualitative comments and discussion; using econometric method to perform regression equation and evaluate quantitative results, the article analyzed and evaluated the impacts of seven (7) micro and macroeconomic factors such as: stock price, lending rate, cost, sale, inflation, GDP growth, S&P500, etc. on net profit of a leading automobile listed company, Huyndai in Korea in the 10-year period of 2010-2019, both positive and negative sides. From that regression model and analysis, it will draw leadership features, strengths of this industrial leader. The results of quantitative research, in a seven factor model, show that the decrease in GDP growth and lending rate, inflation and increase in net sale will have a significant effect and increase Huyndai net profit, with the highest impact coefficient, the second is increasing stock price. This research finding and recommended policy also can be used as reference in policy for automobile system in many developing countries.
Volume 12 | Issue 5
Pages: 123-135
DOI: 10.5373/JARDCS/V12I5/20201696