Taxonomy Business Model to Customer Behaviour in E-Metric Ecosystem

Marischa Elveny, Rahmad Syah and Mahyuddin K.M Nasution

Taxonomy is a grouping based on hierarchy. Which of the highest order is global and the lowest one is more characteristic and specific. Furthermore, the concept can be applied to various subjects or objects of study that require focus on certain parts of the subject. E-metric data is data generated based on digitalization. Data that are digitalized are taken based on the number of merchants scattered throughout the Medan city. To search for user behavior based on competitive merchants, similarity between objects is needed based on the location of the object.

Volume 12 | Issue 7

Pages: 99-104

DOI: 10.5373/JARDCS/V12I7/20201989