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CSR as a Game Changer towards Sustainability in India


Abhirami Anil, Adithya S Nair, Alisha Charuvila and K. Arun
Abstract

This project is based on the CSR activities of fifteen companies in India. Corporate Social Responsibility (CSR) is the word used to characterize an organization’s attempts towards upgrading the community in a prescribed manner.CSR activity has a good potential for standardization and economic benefits for the corporations. The CSR projects and programs have process indicators and clearly defined outcomes which will be reported at specified frequencies by the companies CSR team. Here we are also analyzing the CSR activities of fifteen companies and also comparing the same with each other and also conducting a study of the major activities done by these fifteen companies for improving outcomes for the companies.

Volume 11 | 03-Special Issue

Pages: 1295-1300